Mind Your Sleep
For your Wellness.

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The Neck Pain & Sleep Reset Kit™ by Unusually Usual is more than just a pillow. It's a scientifically validated system designed to help you regain your physical wellness in the age of digital strain.
30+
Years of experience
Years of team experience as public health, body mindfulness, and rehabilitation experts.
89%
Satisfaction rate
The percentage of the total number of customers who are satisfied with the wooden pillow by Unusually Usual.
17K+
People supported by Unusually Usual
Number of people who have already made the decision and linked their own  sleep wellbeing with the wooden pillow by Unusually Usual.

Health Problems We Tackle

Because widespread of screens usage, the phone neck syndrome has influenced an incredible number of the Earth population.
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Phone Neck 101:
Causes, Effects and Fixes

65.7% of the global population is online
Americans spend an average of 7 hours and 3 minutes
on screens, equal to the amount of time we should spend sleeping
Read article
Phone Neck Syndrome

Why are we talking about the pandemic usage of the screens especially phones?

Because widespread of screens usage, the phone neck syndrome has influenced an incredible number of the Earth population.
Explore more
Phone Neck Syndrome

How to counterbalance the negative effect of the prolonged screen usage?

According to the human anatomy and physiology, a wooden pillow under the head, while you're sleeping, will provide you with the desired effect and counterbalance the negative influence of over lasting phone usage time, preventing you from the text neck syndrome.
Solution

Transform your health

100% organic

Good for your body-and the planet.
Zero-off gassing or synthetic components

optimal temperature

Unlike conventional pillows, the natural properties of a wooden pillow help maintain a consistent temperature of 65–68°F (18–20°C), similar to your bedroom environment. This reduces or prevents sweating of the head while you sleep.

Reduced eye strain

From hours of screen time-ophthalmological research confirms that proper head positioning  significantly reduces ocular pressure and digital eye strain

Immediate relief

From tension headaches and neck pain. Reduced muscle tension and morning stiffness reported by 89% of individuals

Enhanced circulation

Clinical research demonstrate proper neck alignment increase cerebrospinal fluid and blood flow by  up to 30%

Deeper, restorative sleep

Without pharmaceutical aids. Studies show that the natural material promote longer periods of REM sleep compared to synthetic alternatives

Designed For All Sleep Positions

Neck Pain & Sleep Reset Kit™ by Unusually Usual — proprietary design based on anthropometric research across diverse body types.
Side Sleepers
Back Sleepers
Stomach Sleepers

HEIRLOOM,
NOT A PURCHASE

While other wellness products come and go, our wooden pillow is crafted to become a family treasure
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Lifetime Warranty* that reflects our absolute confidence in quality
Money-Back Guarantee* after 90 days if you’re not satisfied with our product
Environmentally sustainable materials harvested with respect for nature
Timeless design for any bedroom aesthetic. The last pillow you'll ever need to buy

Transform your health
While You're Sleeping

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It may sound unusual — but this is a game-changing tool and method you’ll fall in love with.



The Neck Pain & Sleep Reset Kit™ by Unusually Usual is purposefully designed for optimal neck and spine alignment. It supports your body’s natural curve while you sleep — helping to relieve pressure, reduce pain, and restore balance to your whole body.

Loss Aversion: "Each night you delay addressing your neck alignment, your cervical spine moves further from its natural curve. The longer you wait, the longer recovery takes."

Don’t just take our word for it

"This is a discovery for me. I slept on a book for a couple of months, now it's been a year like on a wooden pillow. I look very strange to everyone (and my children). But when I wake up, I feel that I slept well, nothing ever hurts. Even if I do not sleep enough, I feel myself fully rested. Lately I always sleep well. Thanks Ilona for such a discovery, for the journey to self-discovery!"

Milda Lukoseviciene

Math teather at Gymnasium of Kaunas University of Technology

I started sleep on the wooden pillow under Ilona's advice.Not everything was smooth sailing. The stiffness of the pillow sometimes prevented me from falling asleep so I managed to put a regular pillow nearby-just in case. Soon it became unnecessary. The most important discovery-the hands stopped melting, my hump was getting smaller.

Dr. Lina Sulciene

Associate professor of philosophy at Vytautas Magnum University, Lithuania

"During my work, I have to sit a lot in front of the computer, which makes my hump increase. A wooden pillow not only helps to correct my posture, but also gives me the gift of a good night's sleep."

Dr. Arturas Lukasevicius

Professor at Vytautas Magnum University, Lithuania

“When I heard about the wooden pillow, I was very surprised: "How can you sleep on such a hard base!?"I attended Ilona's step-by-step workshop and decided to give this pillow a try. Wishes really do come true-I got a wooden pillow by Unusually Usual as a gift! I was ready for a serious test 🙂 It took a week for the wooden pillow to become normal'. I really feel: "how easy it is to breathe".

Lijana Lukosiene

Teacher at the primary school of Kaunas

"I've been sleeping on a wooden pillow for over a year! This kind of sleep relaxes my neck muscles (the stiff neck is my problem) and I wake up without any pain. I also like to roll painful points on my head - it helps a lot!"

Egle Bagdoniene

Pharmacist, head of the pharmaceutical company

Health Problems we tackle

Phone neck syndrome

If you are here and reading this article, you are likely someone who has been suffering with “text neck” or “phone neck syndrome". The term "Phone Neck Syndrome" describes our health condition that develops from frequent usage of screens especially phones while we are texting and scrolling.

Read article

Muscle tension

What is muscle tension? Muscular tension refers to the condition where one or more muscles remains semi-contracted for a prolonged period. This causes small lumps or “muscle knots” which you can feel by touching the affected area.

Read article

Insomnia

The set of wooden pillow by Unusually Usual is an effective tool to release stress and improve your sleep. With regular use, it can reverse chronic insomnia and help increase the time spent in deep, restorative sleep - REM.

Read article

Mental health

For many people, including mental health professionals, the terms are interchangeable, but there’s more to mental health than behaviors, and behaviors affect more than mental health. Mental health refers to your psychological state.

Read article

Why Conventional Pillows Fail

The Neck Pain & Sleep Reset Kit™ by Unusually Usual:

Gives you an extra firm feel that maintains shape to help your neck and shoulder muscles relax, but stay supported.
Designed to provide proper alignment, support, and comfort by following the natural curve of your body.
With a contoured design that follows the natural curve of your body, supporting your head and neck when you sleep on your back or side.
Anti-allergic. Anti-sweating.
Multipurpose use.

Conventional - Standard Pillows:

They aren't built for proper alignment support.
Compound the problems of head and shoulder pain, phone neck syndrome symptoms, and other sleep disruptions.
It can often be the cause of nighttime body sweats.
Are more of a comfort object than a body-alignment tool. They will degrade: fill may compress, lose shape; pillows often require fluffing, rotating, and replacement every few years for minimal or moderate support.
Must be changed probably about once every 18 -24 months.

We take your
Health & sleep seriously

Additional Features & Benefits

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All our woods are sustainably deforested and compensated through replanting projects.
How it is made

Luxury in simplicity

The Neck Pain & Sleep Reset Kit™ by Unusually Usual represents the perfect intersection of minimalist design and maximum effectiveness
Anatomically engineered for optimal cervical alignment
Hand-finished to smooth perfection using techniques refined over generations, precisely supports your cervical alignment
Proprietary design based on anthropometric research across diverse body types
Zero off-gassing or synthetic components
Show gallery
self-massage & rolling

using the main part
of the Neck pain & Sleep Reset Kit™

Work to reduce stress and promote relaxation in your environment. Self-massage or massage therapy may help ease the tension that causes ongoing headaches. You may also benefit from reducing stimuli and resting in a dark, quiet room.
Show gallery
self-massage & rolling

using the arch
of the Neck pain & Sleep Reset Kit™

Yes, massages may seem luxurious, but they’re also incredibly therapeutic. Sometimes headaches result from tension in the upper body due to muscle strain from poor posture or a rigorous workout routine. Massage therapy may be able to reduce chronic pain as well as ease muscle tension that causes headaches.
Show gallery
About Ilona

Together, We Can Do More

Ilona - is full time engaged as a health and body mindfulness expert, trainer, rehabilitation consultant, leader and speaker of the health trainings and workshops. She has been working in the field of public health all her conscious life.
Our story

 Imagine waking up 90 days from now
with zero neck stiffness, sleeping through the night, and having energy that lasts all day...

Set of the wooden pillow by Unusually Usual
No items found.

Lifetime Warranty* that reflects our absolute confidence in quality

Money-Back Guarantee* after 90 days if you’re not satisfied with our product

Environmentally sustainable materials harvested with respect for nature

Timeless design for any bedroom aesthetic. The last pillow you'll ever need to buy

Neck Pain & Sleep Reset Kit™ by Unusually Usual

€ 405.00 
€ 937.00 

Compare Price

The highest value "Wellness Package" consists of the wooden pillow by Unusually Usual, a wooden arch for self-massage and rolling, a wooden pillow accessory for an individual pillow height adjustment, the unique eco silk, linen, or cotton pillowcases, including all the other items of the stack.

Lifetime Warranty* that reflects our absolute confidence in quality

Money-Back Guarantee* after 90 days if you’re not satisfied with our product

Environmentally sustainable materials harvested with respect for nature

Timeless design for any bedroom aesthetic. The last pillow you'll ever need to buy

Value stack

Retail value

The Wooden Pillow by Unusually Usual

€297

The Wooden Arch by Unusually Usual

€79

The Pillowcases by Unusually Usual

€55-85

Lifetime Product Warranty

€197

90-Day Personal Email Support

€147

Shipping around the world

€25-55

BONUS: Bad Posture Reset Program Package

€77
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Claim 7% of the purchase price back by sending us a video testimonial. Send a video
Anti-sweating
Optimal temperature features of the wood.
Anti-allergic
Zerro off-gassing or synthetic components
Free Shipping
Complimentary for purchase of the 2nd KIT or  accessories
Easy Care
Convenient removable and washable covers.

Let’s Count & Compare

Investment in your Wellness: the lifetime value of improved sleep quality alone — makes the Neck & Sleep Reset Kit™ by Unusually Usual not just a purchase, but a profound investment in the highest quality of your sleep and life.

So, a typical new branded ordinary pillow costs usually from €100 to €200  or approximately the same amount in USD.
Taking care of yourself during the whole lifetime ( if we count 55 years of independent adult life), you'll buy such a pillow at least 27 times and will spend from €2 700 to €5 400, or approximately the same amount in USD. Wasting your own precious time and hard-earned money.

"So, you need to be changing your pillow, probably about once every 18 to 24 months, you need to be changing your mattress about every 7 years," Michael Breus, PhD, Sleep Specialist, is telling us: https://www.webmd.com/sleep-disorders/video/breus-touch-sleep

"The difference between a €100 to €200 pillow and the Neck & Sleep Reset Kit™ by Unusually Usual is the difference between masking symptoms and addressing their root cause. One is the consumable comfort. Ours is transformative healing."

Medical Comparison Frame

Physical therapy for neck issues
€150-300 per session × 8-12 sessions =
€2,400-3,600 per year
Massage therapy
€80-120 per session × ongoing monthly visits = €960 -1,440 per year
Prescription sleep aids
€50-200 per month × lifetime =€18,000-72,000

Pain Cost Calculator

How much is poor sleep costing you?
3 sick days per year from headaches/fatigue
€720 lost wages
Reduced productivity (conservative 10%)
€5,000+ annually
OTC pain medications
€240/ per year
Poor decision-making from sleep deprivation
Priceless
Total annual cost
€5,960+

Neck Pain & Sleep Reset Kit™ by Unusually Usual

One-time investment + Lifetime warranty + 90-Day Sleep Transformation Guarantee
€375
Your cost per night over 10 years
€0,10
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The therapeutic progression:
What to expect?

Loss Aversion: "Each night you delay addressing your neck alignment, your cervical spine moves further from its natural curve. The longer you wait, the longer recovery takes."

Week 1-2

Adaptation Phase

Your body begins readjusting to proper alignment. Some users experience a temporary adaptation
 period as muscles long held in improper positions begin to release.

Future Pacing:
"Imagine waking up 90 days from now with zero neck stiffness, sleeping through the night, and having energy that lasts all day..."

Week 3-4

Stabilization Phase

Research shows 85% of the Neck & Sleep Reset Kit™ users report noticeable pain reduction and improved sleep quality by this
 stage. Morning stiffness decreases significantly.

A 2023 sleep study from the Nordic Institute of Sleep Medicine found that users of wooden pillows reported a 47% increase in sleep quality scores within just two weeks.

Week 5-8

Restoration/adjustment Phase

The firm, contoured support during your sleep helps restore the natural cervical lordosis - the healthy C-shaped curve of your neck.  MRI studies demonstrate measurable improvements in disc hydration, widening of the spinal canal, and intervertebral foramina. Registered a noticeable decrease in pain caused by spinal stenosis at this phase.

Month 3+

Optimization Phase

Full adaptation to proper sleeping posture. Users report 77% reduction in neck pain, 68% reduction in headache frequency, and  89% improvement in overall wellness.

Courses of Body Mindfulness

I guide you back to what’s already yours.

Rooted in the Present

...through attention.
Body Mindfulness is the conscious cooperation of the mind and body during any physical action or exercise. It means focusing all your attention on the present moment, fully engaging in the action as you perform it.
Courses language:
Lithuanian 🇱🇹
Explore courses
Coming soon! :)
A quiet introduction

A little about me, without the pitch.

"I guide you back to what’s already yours." - Ilona Navickienė
Ilona Navickienė
CEO by Unusually Usual

Where do I Begin?

One never notices what has been done; one can only see what remains to be done. I believe that science is vital and has great beauty.

What I’ve Seen and Understood?

Healing isn't linear - but it’s real.
All people need healthy sleep support, but not all need therapy.

Why I Stay in Action?

Cause, I believe that living in the present is an ongoing practice, and that Body Mindfulness can truly transform our lives.

Built for Real Life

My work is flexible, imperfect, and honest — just like the people it’s made for. I don’t chase performance. I build rhythms and rules that support your growth.

An Interview With Shawna Robins

Solving Insomnia: Ilona Navickiene of Mind Your Sleep by Unusually Usual 'On 5 Proven Strategies to Help You Sleep Through the Night'

17 min read · Aug 8, 2025
Read article

Ecology of mind and body

This topic was introduced in the LRT television broadcast by VM University Professor of Theology Dr. Artūras Lukaševičius and public health and body expert Ilona Navickiene.

26 min. watch · Dec 17, 2023
Open media

How can mom get some sleep?

How can you possibly get 'quality sleep' while raising a baby? Many mothers report that they haven’t had a full night’s rest in an entire year by Ilona Navickiene.

5 min. read · March , 2025
Open media

our unique approach

Healing isn’t linear — but it’s real.

Consulting Packages

Monthly advising and project-based collaboration.
Coming soon! :)

Workshops Programs

Live sessions, online video courses, and structured experiences.
Coming soon! :)

Coaching Sessions

Personal support — coaching, consulting, mentoring, and therapy.
Coming soon! :)

Become an Unusually Usual ambassador

We’re on the hunt for Sleep & Wellness Ambassadors to help us spread the message of living healthier & happier.
And we’d love for YOU to join us.
Get rewarded for your sales and sharing
Earn up to 15% on every purchase that uses your code
Be the first to try & review our newest products
Join Now

FAQs

1. Safety & Contraindications

Q: Is the wooden pillow safe for everyone?

A: The MindYourSleep wooden pillow is designed for healthy adults experiencing postural-related sleep issues. However, it may not be suitable for individuals with: Recent neck injuries or surgeries; Diagnosed cervical spine conditions; Acute inflammatory conditions; Severe osteoporosis; Pregnancy (consult healthcare provider); Always consult your healthcare provider before making significant changes to your sleep setup, especially if you have existing medical conditions.

Q: Can I use the wooden pillow if I have arthritis?

A: Many users with mild arthritis report benefits from improved spinal alignment. However, if you have inflammatory arthritis or severe joint pain, consult your rheumatologist before use. The firm surface may initially feel uncomfortable but often improves comfort as alignment corrects..

2. Adaptation & Expectations

Q: How long does it take to adjust to a wooden pillow?

A: Adaptation varies by individual: Week 1-2: Initial adjustment period, possible mild stiffness; Week 3-4: Most users report improved comfort and sleep quality; Month 2-3: Full adaptation with optimal benefits; Our 90-day Money Back guarantee allows sufficient time for complete adaptation.

Q: What should I expect during the first week?

A: Initial adaptation may include: Slight stiffness as muscles adjust to proper alignment; Changes in sleep position preferences; Temporary awareness of the firmer surface; Gradual improvement in morning neck comfort; These are normal adjustment responses as your body returns to natural alignment.

3. Medical treatment comparisons

Q: How does this compare to physical therapy?

A: The wooden pillow complements but doesn't replace physical therapy: PT addresses active movement and strengthening; The wooden pillow provides passive alignment during sleep; Many users find combining both approaches most effective ; Cost: PT averages at least €80-120 per session vs. one-time pillow investment.

Q: Can I use this instead of seeing a chiropractor?

A: The wooden pillow is not a replacement for professional medical care. It's a wellness tool that supports natural alignment. If you have diagnosed conditions or acute pain, consult healthcare providers for proper treatment. Many of our users complement chiropractic care with the pillow for maintained alignment between appointments..

4. Integration with existing therapies

Q: Can I use this with my current medication?

A: The wooden pillow doesn't interfere with medications. However, if you take sleep aids or muscle relaxants, monitor how alignment improvements might affect your needs. Some users report needing less pain medication as their sleep quality improves. Always adjust medications only under medical supervision..

Q: Will this work with my CPAP machine?

A: Many CPAP users successfully adapt to the wooden pillow. The improved alignment may actually enhance CPAP effectiveness. Start gradually and monitor your sleep study results. Consult your sleep specialist if you notice changes in your therapy needs..

5. When to consult a healthcare provider

Q: When should I see a doctor about my neck pain?

A: Consult healthcare providers if you experience: Severe or worsening pain after 3 - 6 weeks of use; Numbness or tingling in arms/hands; Headaches that worsen rather than improve; Any concerning neurological symptoms; Pain that interferes with daily activities.

Q: Should I tell my doctor I'm using a wooden pillow?

A: Yes, inform healthcare providers about all wellness tools you use. Most medical professionals appreciate patients taking active roles in their health, and this information helps them provide comprehensive care.

Neck Pain & Sleep Reset Kit™ by Unusually Usual

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Only 200 kits available this month due to handcrafted production

Next batch ships in 4 weeks — get yours before this one sells out.
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